Key Account Manager - TT - PepsiCo - București
PepsiCo
București, RO
12 zile în urmă
source : jobs4it
  • Auto req ID : 175882BRJob DescriptionCustomer DevelopmentLead development for Traditional Trade Local chains he / she his is responsible for;
  • Negotiating the agreements with his customers within budget limits;Budgeting and forecasting;Ensure communication and compliance to the agreements;
  • Decide customer priorities and opportunities with appropriate funding ensuring quality delivery of PepsiCo commercial objectives;
  • Monitor execution on a monthly basis;Work with TMM in developing channel marketing activity;Build positive Customer relationships;
  • Identify areas of opportunity to grow share, volume and revenue;Issue resolution with Customers / Consumers;Develop a customer strategy and tactical planCustomer analysis reviewing plan and performance with key conclusion.

  • From this building a SWOT analysis (account review);Develop and recommend customer specific plans for range, merchandising promotions, pricing, services;
  • Ensure that this plan is in line with the commercial strategy PepsiCo plan of each market (volumes, contribution VID, and discount level);
  • Manage AOP volume increase over previous year;Maximize net revenue growth by driving profitable mix;Revenue management for increase vs previous year;
  • Execution of customers strategy and tactical planPresentation, negotiation and implementation of targeted plans for range, shelf space, promotions, pricing, services;
  • Negotiate with the customers, the range of products, the Trade marketing programs and the planograms;Building internal multi-

  • functional alignment to the account to achieve volume / profit goalsWithin the specific account plan, work with line manager to focus the required internal resources against specific goals;
  • To set up an accurate and regular Tracking tools to ensure a good field execution of the counterparts obtained at national level for his / her Traditional Trade Local chains;
  • To coordinate with the Sales team the perfect execution of the Trade marketing program;To support Sales team for development of local merchandising programs ;
  • Build in co-ordination with Sales Finance a customer P&L including Trade marketing investment and field coverage;Communication and commitment building within field support teams;
  • Co-ordinate, focus and check on specific targets for his / her Local Key Accounts (volumes, range, shelf space, promotion, pricing, CDA, trade marketing budgets);
  • Follow up agreed contracts by checking service invoice from accounts;Collaborates with TT Unit Manager and TT Territory Sales Manager in order to properly implement the agreed activities;
  • Customer AdministrationMaintain an account file that represents the current situation within the allocated local chains in terms of the key sales drivers (info file);
  • Monthly local chains report update;Checking at the stores levels for the implementation of the agreements;Ensure the budget compliance;
  • Qualifications / RequirementsQualifications : University graduatedProficiency in English and MS Office applications,Min. 3-

    5 years’ experience in Sales Traditional Trade / Organized Trade (preferably FMCG)Abilities : Excellent communicationSolid knowledge of the business environmentSolid negotiation skills and analytical skillsRelocation Eligible : Not ApplicableJob Type : Regular

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