Job Description
The role’s mission is to boost the brand awareness of Somfy in Romania, with both direct communication and through the partner network, contributing to the education of the local market and thus accelerating the demand for automated shading, access and connected home solutions.
As a Marketing Specialist, your main missions will be to :
Be the best partner for the sales teams in all channels by bringing all needed support in terms of marketing, product and communication
Be close to the field and customer needs, support the sales teams in selling marketing plan to their respective customers
Animate and implement locally channel programs or customer animation programs per channel
Manage the marketing communication actions for the new products launch according to the product roadmap agreed on the regional level
Organize internal & external events to promote Somfy brand and initiatives
Marketing budget management on local level
Animate local digital plan & campaigns (website and social media) according to the global guidelines
Animate local advertising campaigns (localization, media planning, monitoring campaigns)
Qualifications
Successful 3 to 5 years marketing experience on added value products and strong brands :
Educational background in Marketing & PR
Marcom experience of several years in B2B industry
Experience in product marketing and / or trade marketing will be an advantage, as well as market intelligence
Fluent English is essential to succeed in the role
Ability to establish good network and cooperation with different functions across local and regional teams