Digital Marketing Specialist
Emerson Electric Co
Cluj-Napoca, CJ, RO
1 zi în urmă
source : equest

We’re looking for an organized Digital Marketing Communications Specialist with great attention to detail to support InSinkErator’s cross-functional marketing initiatives and to make a valued contribution in marketing campaigns.

Reporting to the Digital Marketing & E-commerce Manager based in UK your responsibilities include handling a range of digital marketing channels and projects with the support of the Digital Marketing & E-commerce Manager and E-commerce Specialist, as well as with agencies and partners.

You will be confident in editing and repurposing copy for email, social media platforms, website content and digital advertisements.

In addition to writing you’ll be tasked with ensuring a consistent brand voice across all channels and developing digital marketing materials.

A successful candidate will have an opportunity to develop their career with the business.

The role will span UK and European markets and Russia. Responsibilities

  • Work closely with the Digital Marketing & E-commerce Manager to prioritize projects and tasks from internal and external stakeholders and keep digital marketing project status up to date
  • Support all key elements of digital and content marketing including, but not limited to Search Engine Optimisation (SEO), Paid Search (PPC) social media and digital display
  • Contribute to design, build and maintenance of our social media presence across all EU markets in line with our growth plans
  • Assist with the design of effective customer communications that inform, educate, influence and promote the products and services of InSinkErator in an innovative and creative way
  • Support the Digital Marketing and E-commerce Manager in deploying the company CRM strategy
  • Monitor progress of campaigns using various metrics and create relevant reports on digital marketing programs mainly using Google analytics
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