Social Media Manager
YouGov
Bucharest, Romania
6 zile în urmă

Job Description

We are looking for a talented Social Media Manager to join us at YouGov. This is a challenging and rewarding role. As a Social media manager, we expect you to be up-to-date with the latest digital technologies and campaign trends.

You will be an innovator and play a key role in delivery of our global vision.

Key Responsibilities

  • Managing a growing, international B2B social media team, across both paid and organic channels.
  • Responsible for driving new business through paid campaigns and measuring ROI.
  • Build, monitor and optimise campaigns across social networks - with a specific focus on LinkedIn.
  • Test creative, targeting and landing pages to ensure the best results.
  • Lead on writing copy and design briefs across global campaigns.
  • Work with senior levels of management to interpret social metrics and identify key social media successes and opportunities.
  • Monitor social media buying strategies and keep up to date with industry research, audience and distribution figures
  • Being a key component in the marketing leadership team.
  • Essential

    At least 4 years experience on paid B2B social platforms - LinkedIn Campaign Manager experience is a must as well as experience with budget management for paid media campaigns.

  • Confident with analytics tools (LinkedIn campaign manager and Google Analytics) and a strong understanding of tracking and conversion optimisation
  • Understanding of marketing automation software (such as Marketo and SalesForce)
  • Ability to identify new opportunities, test, learn and maximise performance
  • Strong understanding of marketing strategy and how to utilise these concepts throughout various forms of outreach.
  • Ability to manage and supervise a team and simultaneously work toward company initiatives at once.
  • Managing budgets for global markets.
  • Additional Information

    Remote

    This role is remote and can be based anywhere in Romania.

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