Content Marketing Specialist
Priority Software
16 zile în urmă
source : wowjob


We are looking for a talented content creator to write and produce various types of downloadable content and blog regularly, to expand Priority Software’s digital footprint, awareness, followers, and leads.

This role requires a high level of creativity, proactivity and a huge passion for marketing writing.

Responsibilities :

Develop and write a variety of strong content marketing materials, including whitepapers, blog posts, customer success stories, eBooks, infographics, web pages, product brochures, etc.

Develop a thorough understanding of the market; research and explore industry trends and hot topics and create Priority s messages around these topics

Build and manage the company’s blog and social media assets :

Create shareable content appropriate for specific networks to spread our brand and our content

Blog on an ongoing basis to support and promote Priority s messages and offers and to attract site visitors

Monitor and engage in relevant social discussions about our company, competitors, and / or industry

Support external PR teams in content creation and leveraging new and existing content

Support analyst relations activity with specific content creation and distribution

Ensure consistency in messages and tone of voice around all written content

Develop marketing messages and adapt marketing materials to various market segments

Manage company’s editorial calendar and content plan for different channels : blog, social media, brochures, etc.

Position is required in Israel


Proven ability to drive an integrated storyline and conversation

Exceptional writing and editing skills (in English), as well as the ability to adopt the style, tone, and voice of our business’ various types of content

Proven ability to synthesize inputs and guidance from the various stakeholders into a content plan and editorial calendar

Deep understanding of social media and the blogosphere

Excellent communicator and creative thinker

Ability to understand various technical and financial topics and to develop related marketing messages around them

Proactivity and self-managing nature

At least 3 years of marketing and content creation experience, preferably in a techy B2B environment

Additional languages (Hebrew, Spanish) an advantage

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