We are looking for a talented content creator to write and produce various types of downloadable content and blog regularly, to expand Priority Software’s digital footprint, awareness, followers, and leads.
This role requires a high level of creativity, proactivity and a huge passion for marketing writing.
Develop and write a variety of strong content marketing materials, including whitepapers, blog posts, customer success stories, eBooks, infographics, web pages, product brochures, etc.
Develop a thorough understanding of the market; research and explore industry trends and hot topics and create Priority s messages around these topics
Build and manage the company’s blog and social media assets :
Create shareable content appropriate for specific networks to spread our brand and our content
Blog on an ongoing basis to support and promote Priority s messages and offers and to attract site visitors
Monitor and engage in relevant social discussions about our company, competitors, and / or industry
Support external PR teams in content creation and leveraging new and existing content
Support analyst relations activity with specific content creation and distribution
Ensure consistency in messages and tone of voice around all written content
Develop marketing messages and adapt marketing materials to various market segments
Manage company’s editorial calendar and content plan for different channels : blog, social media, brochures, etc.
Position is required in Israel
Proven ability to drive an integrated storyline and conversation
Exceptional writing and editing skills (in English), as well as the ability to adopt the style, tone, and voice of our business’ various types of content
Proven ability to synthesize inputs and guidance from the various stakeholders into a content plan and editorial calendar
Deep understanding of social media and the blogosphere
Excellent communicator and creative thinker
Ability to understand various technical and financial topics and to develop related marketing messages around them
Proactivity and self-managing nature
At least 3 years of marketing and content creation experience, preferably in a techy B2B environment
Additional languages (Hebrew, Spanish) an advantage