Data Analytics Manager, Marketing
Bolt
Bucharest, Romania
3 zile în urmă

We are looking for a Data Analytics Manager who will lead the Marketing analytics function across several business lines and will own the hands-on delivery for Rider Marketing analytics.

As a Data Analytics Manager in Marketing you will coordinate a team of 2-4 analysts, collaborate with senior leadership in Marketing, Product, and Operations.

Your primary goal would be to ensure that Marketing teams drive a measurable business impact.

Your daily adventures will include :

Lead a team of 2-4 analysts, working with Marketing leadership to set performance objectives for your team and delivering measurable value for marketing operations

Be the analytics point of contact for Rider Marketing. Proactively survey the needs of business together with Rides Marketing management and deliver the solutions

Define marketing metrics and KPIs, estimate ROI of marketing initiatives, contribute to product and marketing teams roadmaps and define requirements for analysts and engineers

Guide and support the Advertising team with continuous management of marketing spend for Riders (millions in budget) with the help of our Advertising Data Analytics team

Wrangle complex data-sets to come up with testing hypotheses for improving communication with existing users (thousands of campaigns and billions of communications sent), setting up A / B tests (and other experiments) and leading your team to analyze results using statistical techniques in order to guide your decision making.

We are looking for :

Proactive attitude, sense of ownership, leadership

Confidence in decision making and defining priorities in a state of uncertainty (marketing landscape is changing, you need to understand how your team can be robust to it)

Excellent SQL and Python or R skills

Experience in leading an Analytics team

Solid understanding of statistical modeling and experimental design with a demonstrated experience with A / B testing

Strong collaborator with excellent communication skills (both verbal and written), experience working and communicating with stakeholders in a challenging, fast-paced environment

Experience with DWs (Snowflake, BigQuery, Redshift), ETL / ELT (Airflow, DBT) and data visualization tools (Looker, PowerBI, Tableau etc.)

Practical experience with Machine Learning frameworks

You will get extra credits for :

Working with user lifecycle before - Acquisition, Retention

Knowledge of marketing analytics tooling (we use Appsflyer, Segment, Clevertap, Google Analytics, but if you’re familiar with the alternatives - it counts as an extra too)

Why you’ll love it here :

Your daily duties will have a meaningful impact on millions of people all over the world.

You’ll be surrounded by the most friendly, supportive colleagues you can imagine.

As we grow, so will you! Bolt’s fast-paced, challenging environment offers you great opportunities for professional development.

You’ll always be kept informed. Our bi-weekly All Hands meetings bring our global teams together, ensuring we’re all up to speed and moving forward as one.

Switching off is important! At Bolt, we like to work hard and play hard. Enjoy our fun team events, office snacks, free merch and more!

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