Marketing Campaigns Specialist - 2Checkout - București
2Checkout
București, RO
10 zile în urmă
source : jobs4it

2Checkout (formerly Avangate) is the digital commerce & payments provider that helps companies sell their products and services.

Our products are proudly used by HP Software, Kaspersky Lab, Bitdefender and 17 000 other clients globally. Our ambitious team is building a successful product, tremendously recognized by 50+ international industry awards.

At 2Checkout we believe that success is achieved by teams that work hard, think smart, and dream big. As part of our team you’ll work in a friendly and fast-

paced environment, where ideas are encouraged, and people are passionate about their work. Working at 2Checkout is an exciting challenge that grows your career while having lots of fun.

Interested in joining the team? We are looking for a Marketing Campaigns Specialist who will be a key resource to support our worldwide marketing efforts to help plan, coordinate, and measure campaigns by both leveraging and establishing marketing systems, dashboards and tools.

This role will also have responsibilities for developing and executing campaigns for new customer acquisition and awareness, as well as retention and growth of the installed base.

What you'll do : Responsible for overall campaign planning and execution, performance management including forecasting lead targets for programsWork closely with sales for field marketing programs, and global eventsPlan, organize and execute on global events, including performance of those eventsWork closely with product on product related communication and campaign execution to clients and prospectsTrack and analyze campaign effectiveness to ascertain when campaigns are successful or need to be changed, provide analysis and recommendations regarding campaigns and present analytical insightsEstablish KPIs and ROI models for marketing campaigns and rigorously analyze results to improve the effectiveness of all programsDevelop the constant optimization and enhancement of templates, website & landing pages, email deliverability, A / B testing, etc.

Responsible for install base communication and loyalty and retention programs, including executing on Customer Satisfaction SurveysDevelop and implement lead nurturing tactics for multiple campaign streamsWhat you need to have : 2-

3 years of marketing campaigns experience out of which 2 years in B2B marketingBachelor’s degree or equivalent required in marketing, business administration or statics economics, math / statistics or significant analytical experienceExperience and proficiency in Marketo (or similar), Salesforce.

com, other email marketing tools (Campaign Monitor, Mailchimp), survey tools (Survey Monkey)Advanced reporting and analytical skillsFamiliar with progressive profiling, lead scoring, lead nurturing, and demand generation reportingProven track record in project managementPassion for technology, creativity to think outside the box and leadership to execute effectivelyMust be able to multi-

task in a fast-paced environmentExcellent written and verbal communication skills, including presentation skillsStrong attention to detail and follow-

through; demonstrates a rigor for testingSystems / process-oriented thinker, with a problem-solving attitude focused on business outcomesAbility to collect, correlate and analyze large amounts of data coupled with recommended actionsComfortable working in fast-

moving environment with quickly changing priorities Why you’ll love working here : International work environment in an exciting growth phaseAttractive compensation package with annual performance bonusFlexible business hours and work from homeFlexible benefits package with a monthly budget that you can use for different perks like : meal tickets, public transportation refund, various gym subscriptions with 50% discounts, private pension funding, shopping vouchers etc.

Private medical subscription (with 2 different medical providers to choose from)Bookster subscriptionFruits in the office, best coffee every day and great team events

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