Brand Manager RO & BG
Bucharest, B, RO
20 zile în urmă

Danone Essential Dairy and Plant-based division is currently recruiting a Brand Manager for Romania and Bulgaria, preferably based in Bucharest.

As a Brand Manager RO & BG , you build and coordinate marketing activities across the full marketing mix to drive one of our brands equity and its strong sustainable profitability in Romania and Bulgaria.

What are the key responsibilities of the role?

  • you are a business performance driver : working highly autonomous, you will really own the brand working on both commercial and consumer strategy
  • close cooperation with finance controlling, sales, purchasing and agencies, develop, recommend and execute all promotions.
  • Assess the impact of those promotions (financial, trial generation, penetration increase, consumption effect, equity build, etc.

    and recommend action.

  • you have financial and budget responsibility : monitor the marketing budget for the brand, ensuring an efficient resources allocation
  • as part of the regional marketing team you will lead the brand in Romania and Bulgaria
  • you have business understanding and you will work closely with the topline teams
  • you will be significant contributor for the topline business team
  • We are looking for a Brand Manager RO & BG with the following profile :

  • Ideally you are a marketing professional with at least 3 years’ experience in a complex business environment and a focus on FMCG.
  • You hold a university degree, preferably in economics, business studies or marketing.
  • Functional competencies : marketing and brand concepts, media strategy and execution; business acumen (finance, sales, business strategy, planning and performance management etc.

    passionately listens to & understands stakeholders; integrated activation strategy development, in-store marketing for shoppers & trade

    Management & leadership competencies :

  • Analytical person with strong business acumen
  • Self-driven, able to operate effectively in the context of a high pace working environment, with significant autonomy
  • Highly effective in collaborating with others and managing projects
  • Business leader, with proven experience in planning / organizing
  • Results oriented
  • Energetic & enthusiast
  • Positive & resilient
  • Capable of fast reaction in changing situations
  • Agility and ability to manage complexity
  • Good presentation skills
  • We offer you :

    In Danone you are part of a diverse, global and entrepreneurial team as we work together to contribute to a healthier world.

  • Multicultural complex business environment
  • Dynamic, open atmosphere
  • Competitive salary and other company benefit
  • Exposure to the high level of business decisions
  • Make a significant impact whilst developing a global career
  • Become a part of the international Marketing team
  • Network with international global team
  • Are you interested to join us?

    Apply directly via . For more information about the role or the process please contact Hana Vachova (Talent Manager Eastern Europe)

    About the company

    Danone is a global food company holding top positions in healthy food through its four businesses : Essential Dairy and Plant-

    based, Early Life Nutrition, Waters and Advanced Medical Nutrition. Its mission, bringing health through food to as many people as possible, embodies commitment to human progress and business success.

    It gives meaning to the work of our 100,000 Danoners worldwide on an everyday basis.

    For passionate people looking for autonomy and exciting career opportunities, Danone truly has something special inside.

    Danone does not discriminate against any employee or applicant for employment, offering equal opportunity to each and every one.

    Experience : Experienced Professionals


    Job Segment : Branding, Brand Manager, Equity, Marketing Manager, Manager, Marketing, Finance, Management

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